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Featured Blog Posts

5 Huge Mistakes Realtors Make on Their Websites

Having a real estate website isn't right for everyone – but for the vast majority of Realtors®, it's an invaluable asset.

Being the proud owner of a sleek, shiny website isn't only about garnering leads. It's also about having a presence that lends credibility to your business and that can be used as a selling point when you're showcasing

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Interview with Phillip Cantrell- Real Estate & Role Models

What are the best resources for keeping up with real estate news?

Who is your role model?

We recently interviewed Benchmark Realty CEO, Phillip Cantrell on these topics and we've got his answers below. Watch the video to see how he answered these questions and to gain some insight into our fearless leader and how he [...]

3 Reasons Realtors Should Love Goodwill Industries of Middle TN

Has a prospective seller ever asked you for help getting their home ready for the market? Sure they have! It's a large part of what real estate professionals do. Updates, changes, and repairs are essential to selling a house. When done properly, it can mean possibly thousands more for the list price of a home—and ultimately add

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Do Realtors Really Need Online Reviews?

Everybody and his or her mother – literally – is looking online to find the best Realtor®.

If you think you don't need online reviews, think again: 88 percent of consumers trust online reviews as much as they trust personal recommendations.

That's nine out of 10 people.

Further, 67 percent of people read up to six reviews; 85 percent of people read up to 10

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Agent Safety at Open Houses

Benchmark Open House Safety Infographic 2

An open house can be a great sales tool, but it also exposes you to numerous unfamiliar people for the first time. As part of our series for Realtor® Safety Month we've put together an infographic including tips on staying safe during an Open House. Stay safe by practicing the following guidelines.

 

Agent Safety Tips for Open Houses

1

Always try to have at least one other person working with

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Realtor Safety Tips That Could Save Your Life

Realtor Safety tips- Benchmark Realty

According to the National Association of Realtors® September is Realtor Safety Month. At Benchmark Realty, we believe that every month should be Realtor Safety Month. We invited Franklin Police Officer Ryan Schuman to a recent Mastermind Meeting to speak to our agents on this topic and to share his top tips for staying safe while showing [...]

25 Awesome Real Estate Blogging Ideas

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It seems like everywhere you turn for marketing advice, people are telling you to blog.

And theyre right.

You should be blogging. It turns out that 46 percent of people read blogs more than once a day, and you could really benefit from bringing people to your website because:

  • When people share your posts on social media, they are bound to get clicks- and that delivers fresh, new content to your
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