Dangers Facing the Real Estate Industry

Benchmark’s Giffen Earns WCAR REALTOR® of the Year Award

FRANKLIN, Tenn.---(November 24, 2014) The Williamson County Association of Realtors® has presented their most prestigious award, Realtor  Of The Year, to Benchmark Managing Broker John Giffen at their annual installation and awards reception held at Lillie Belle’s in downtown Franklin. In presenting the award, 2014 WCAR President Lisa Culp Taylor said the criteria is based on civic and community service, business accomplishments and contributions to the state, national and Williamson County associations of Realtors. “John has been involved in real estate since 1986 as an owner, investor, Realtor and managing broker. He has been active in the National Association of Realtors AS A REBAC instructor, as a member of the Council of Residential Specialists and as a member of the Council of Real Estate Brokerage Managers. He also serves as a member of the Diversity Committee of the Tennessee Association of Realtors,” Culp Taylor said. “As a WCAR instructor, John has served on many committees including Grievance, Professional Standards and Education.” Giffen was also installed as a 2015 WCAR Director, along with Benchmark agent Lisa Wurth, who will be extending her service on the WCAR Board as a member of the 2015 Board Executive Committee, in the role of Secretary/Treasurer. [...]

By |2015-02-11T14:56:29-06:00November 25th, 2014|Agent Blog, Consumer Blog, Real Estate News|Comments Off on Benchmark’s Giffen Earns WCAR REALTOR® of the Year Award

Zillow + Trulia= A Match Made in Heaven?

When the news broke that Zillow and Trulia were merging, most Realtors® were left scratching their heads. What does this mean for us? Will we save money on advertisements, or will we end up spending more? Will it be as valuable joined as the two sites were apart? What Happened with Zillow and Trulia It’s no secret that a good portion of our earnings as Realtors goes right back into the business, and a lot of that money goes into sites like Zillow and Trulia. When Zillow announced the buy, Trulia shares skyrocketed. Both sites will remain active and operate under their original names, according to Zillow CEO Spencer Rascoff. According to some, the bigger company will be able to charge Realtors more money for the same ads. Steve Murray, editor at Real Trends, is one of those who sees this deal going downhill… for Realtors. Brad Inman is another. He’s arguing that “Zillow’s Trulia move is ‘Checkmate.’” In the Short-Term Nothing’s happening to change where your advertising dollars go if you’re using Trulia or Zillow. Not yet, anyway. And prices haven’t escalated as of this writing. Sure, maybe Zillow is making a move toward world real estate domination (remember [...]

By |2015-02-11T14:56:30-06:00August 28th, 2014|Agent Blog, Agent Education, Consumer Blog, Lead Generation, Marketing, Real Estate News, Selling Real Estate|Comments Off on Zillow + Trulia= A Match Made in Heaven?

Benchmark Broker Tapped For Mass Transit Leadership Role

Middle Tennessee community leaders, including Benchmark’s Midtown Managing Broker Mike Nichols, will be meeting over the next two months to learn about regional transit needs and options as the Transit Alliance of Middle Tennessee and Lipscomb University’s Nelson and Sue Andrews Institute for Civic Leadership launch the fifth Transit Citizen Leadership Academy (TCLA). Benchmark's Mike Nichols selected for mid-state Transit Citizen Leadership Academy. Nichols said he’s honored to be a part of the process of addressing critical community issues. “Participating in the Transit Citizen Leadership Academy provides a unique opportunity for diverse professionals to come together to weigh in on critical mass transportation issues in the Middle Tennessee area.  Additionally, it allows us an opportunity to educate and influence other middle Tennessee residents about the future needs of our region,” Nichols said. Nashville Mayor Karl Dean opened the new session of the TCLA Feb. 5, stressing the importance of a regional discussion of transportation issues as well as the need for long-range planning due to projected population growth in Nashville in the next two decades. “One of the key items that we need to discuss as a city and a region is transportation,” said Mayor Karl Dean. “It is a regional discussion [...]

By |2015-02-11T14:56:33-06:00February 17th, 2014|Agent Blog, Consumer Blog, Real Estate News|Comments Off on Benchmark Broker Tapped For Mass Transit Leadership Role

Benchmark Agent Jennifer Spergl St. Jude Dream Home Trailblazer

“Not knowing what we didn’t know” sure didn’t stop Benchmark agent Jennifer Spergl from taking on one of the most challenging projects of a lifetime – the annual St. Jude Dream Home Giveaway – resulting in Nashville’s first fully-funded home project. Held annually in the Middle Tennessee area, a new home is built and given away via a raffle ticket system live on WZTV Fox 17. The first area campaign started in 2004 and has become one of the largest in the country raising more than $11 million for St. Jude Children’s Research Hospital. This year St. Jude selected a new builder and neighborhood for the dream home experience including developers Trillium Farms, who donated the land in Ladd Park, builder, Hillside Homes, and Benchmark agent, Spergl. “It was a major undertaking having a new project team for this comprehensive process, and,  we were all so committed from the beginning to do everything we could to help the children receiving care at St. Jude Children’s Research Hospital,” Spergl said. Benchmark Agent Jennifer Spergl represents Ladd Park developer and six custom builders including Hillside Homes, builder of the 2013 St. Jude Dream Home. Tireless in her efforts, a fully-funded [...]

By |2015-02-11T14:56:35-06:00July 18th, 2013|Agent Blog, Agent Profiles, Consumer Blog, Real Estate News|Comments Off on Benchmark Agent Jennifer Spergl St. Jude Dream Home Trailblazer

Office Expansion/Upgrade For Franklin Headquarters

Benchmark Realty LLC Founder and CEO Phillip Cantrell today announced his company’s office expansion and March 15th move to 318 Seaboard Lane in Franklin, Tennessee, more than doubling office size with new on-site lending services and an Internet café.     Cantrell said the double-digit growth rate the company has consistently earned over each of the past four years is pushing the needed expansion and office upgrade. Benchmark’s annual gross sales have grown from almost $34 million in fiscal year 2009 to in excess of $500 million for fiscal year 2012. Double-digit growth pushes Benchmark Realty LLC's Franklin, TN headquarters expansion and upgrade. “We are a totally paperless, cloud based operation with a very unique business model allowing agents to operate and serve their clients from anywhere in the mid-state. Even though Benchmark has been in business since 2006, the real growth has come since our re-launch in 2008.  Since that event, all five key indicators we track – gross sales, gross commission income, net profits, transaction count, and agent count – have doubled every year over the prior year, for each of the past four years, making this expansion critical to accommodate the growth and demand for [...]

By |2015-02-11T14:56:37-06:00February 22nd, 2013|Agent Blog, Consumer Blog, Real Estate, Real Estate News, Selling Real Estate|Comments Off on Office Expansion/Upgrade For Franklin Headquarters
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